About

Rachel Stevens is a New York City-based art director and designer with over fifteen years of experience across brand identity, editorial, digital, and web. She has worked with clients ranging from global corporations to independent artists and cultural organizations, bringing the same rigor and creative investment to each. Her background in fine art and media — and years teaching at the college level — informs a practice grounded in visual thinking, concept, and strategy, with a close attention to how audiences engage with design.

Skills

• Art direction and visual design

• Brand identity: logos, wordmarks, identity systems, communications

• Editorial design: print and digital

• Marketing design: digital, email, social, print collateral

• Web and interface design: responsive layouts, wireframes, working with developers

• Photography: curation, editing, retouching

• Environmental and event graphics

• CMS: WordPress, Squarespace, Drupal

Tools

Adobe Creative Suite (Photoshop, InDesign, Illustrator, Lightroom, After Effects, Premiere Pro) · Figma · PowerPoint · Google Slides · Basic HTML/CSS

Clients

Bumble and bumble, Coach, Condé Nast, Estate of Gandy Brodie, Follain, Hearst Publishing, JPMorganChase, LAB Series Skincare for Men, Millennium Film Journal, New York Stock Exchange, Newsweek Interactive, Prescriptives, Wiley Publishing, Women's Wear Daily + artists, nonprofits, and small businesses

Education

MFA, Visual Art — UC San Diego
BFA, Photography — Rhode Island School of Design

The name “Red Balloon Projects” is inspired by the French film The Red Balloon by Albert Lamorisse, especially its qualities of enchantment, longing, simplicity and play in everyday life.

Contact

racheljstevens (at) gmail (dot) com